ASVA Events

We are delighted to be bringing back our popular In-Person Learning Journeys. Exclusively for ASVA members, these offer a unique opportunity to step behind the scenes of award-winning visitor attractions and learn directly from those delivering excellence. Designed to showcase best practice and support regional networking, each session will feature insights from the teams at the host attractions, exploring how they deliver an outstanding visitor experience – from arrival and welcome through to experience delivery, commercial performance and continuous improvement.

Alongside exclusive behind-the-scenes access, members will have the chance to connect informally with industry colleagues, share challenges, and exchange ideas in a supportive, peer-to-peer environment.

Our first Learning Journey of 2026 will take place on Thursday 19th March to Trimontium Museum in Melrose, winners of the 2025 Thistle Award for Best Visitor Attraction (South of Scotland) and the National Innovation Thistle Award.

Attendees will gain behind-the-scenes insight into how Trimontium delivers a high-quality visitor experience within a compact space, including the use of technology to bring stories to life, approaches to accessibility and family engagement, and the vital role of volunteers. The session will also explore how the Trust operates day-to-day, including staffing, funding challenges, innovation, collections and community work. Members will also have the opportunity to experience Trimontium’s VR offer and learn how it was developed and the benefits it has delivered.

Event format
Our Learning Journey to The Trimontium Museum will start at 1.30pm, finishing at 4.30pm. It will be free of charge and exclusively open to ASVA members.

Due to limited capacity, attendance will be prioritised for colleagues from ASVA Attraction Member orgnisations.