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News

Resources to help attractions prepare for Martyn’s Law

The Security Industry Authority (SIA) has published a range of new resources to help organisations prepare for the introduction of Martyn's Law, officially known as the Terrorism (Protection of Premises) Act. [...]

May Barometer: Building on Spring Momentum

ASVA Visitor Attractions Moffat Report - Executive Summary – May 2026 May 2026 delivered a solid and broadly encouraging performance for Scotland's ASVA membership of the visitor [...]

April Barometer: Outperforming National Trends

ASVA Visitor Attractions Moffat Report - Executive Summary – April 2026 Scotland's visitor attraction sector demonstrated notable resilience during April 2026 despite a challenging [...]

Opportunities and Challenges of AI-Powered Marketing

ASVA members recently joined an Industry Insight Webinar with Ruth Berry and Teresa Turner from The Media Shop to explore how artificial intelligence is reshaping paid media and digital [...]

Summer VAT reduction brings opportunities and challenges

A new temporary VAT reduction aimed at supporting family attractions, activities and restaurants during the summer holidays is set to come into effect across the UK on 25 June. However, new industry research suggests the majority of Scottish attractions may see little direct[...]

VisitScotland Quality Assurance signage reminder

Many attractions will have seen VisitScotland's recent reminder regarding the removal of former Quality Assurance Scheme signage and references. As VisitScotland's Quality Assurance Scheme concluded in 2025, businesses[...]

ASVA Welcomes dedicated tourism role in Scottish Government

ASVA welcomes the Scottish Government’s decision to include tourism within a dedicated Cabinet Secretary portfolio, recognising the vital contribution Scotland’s tourism and visitor attraction sector makes to the economy, communities and the country’s international [...]