Campaign and Strategy Manager

Organisation: OnFife

Salary: £36,547 – £40,245 per annum

Location: Kirkcaldy, Fife

Contract Type: Permanent
Grade: FC08
Salary: £36,547 – £40,245 per annum
Hours: Full-time, 36 hours per week
Location: Iona House, Kirkcaldy
Job Reference: ON000439

We are OnFife and as Fife’s largest cultural organisation we specialise in making jaws drop, hearts warm, eyes light up and imaginations run wild. We work with a huge range of partners, artists and creatives and our spaces are some of Fife’s favourite places. An ambitious leadership-oriented charity, we’re built on strong values, and those values make us who we are – Fearless, Inviting, Fair and Exciting.

We offer a local government pension scheme, generous holiday allowance and flexible working opportunities. If you need to travel for work, we can provide pool cars if you’re near head office or pay travel expenses so you are not out of pocket! Along with this, you can also access discounted gym/swim memberships and other employee benefits.

The Role
The Campaign and Strategy Manager post is a key member of OnFife’s Customer Engagement Team which serves a vital role in delivering ambitious targets for the organisation in terms of sales and earned income; audience attendance and development, online engagement, diversity and access; and awareness and profiling of OnFife.

You will lead in developing and implementing creative marketing campaigns for individual events, productions, exhibitions or projects in line with the priorities identified in the overall Marketing and Customer Engagement Strategy and will oversee the development and management of OnFife’s social media and content strategy. The role has line management of the Content Development Teams, ensuring that our marketing messages are implemented effectively and creatively and that growth targets in terms of sales and earned income are met.

You can view the full job description on our current vacancies page on our website.

About You
You will have significant previous and current marketing experience and be able to evidence the creation and implementation of successful marketing campaigns, inclusive of strategic thinking and experience of initiating, monitoring and evaluating impact on related activity and development.

You will have experience in using current marketing platforms including email, CRM and CMS and have a passion for content creation and the design of impactful campaign strategies.

You will be able to demonstrate past experience in devising and implementing robust systems and procedures to monitor, measure and report on ROI and campaign success against KPIs, inclusive of the ability to present clearly and confidently to the Management Team and Board.

As the role has direct reports, you will have experience in managing and developing team members and also have excellent relationship building skills to lead Tactical Teams relating to marketing, sales and social media, engendering and encouraging a positive and collaborative approach to customer engagement.

How to Apply
If you would like to find out more information about this role before applying, please contact Suzie Dempsey, Head of Customer Engagement for an informal chat. Contact details can be found on our current vacancies page on our website.

When you’re ready to apply, please download and complete our application form and equal opportunities form and return them to the HR team at The application pack can be downloaded from our current vacancies page on our website.

The closing date for applications is 9am on Monday 18 September 2023.

Interviews will take place on Wednesday 4 October 2023 at Iona House, Kirkcaldy.

OnFife is an equal opportunities employer.

We are proud to support the Armed Forces community and are committed to the Armed Forces Covenant.