Social Media & Communications Officer

Organisation: Scone Palace

Location: PERTH

Scone Palace & Estate has a rare opportunity for a Social Media & Communications professional to drive customer engagement and raise brand awareness across our diverse business. Historic Scone Palace and Gardens is a 5 star rated visitor attraction welcoming tourists and running events. Situated in Perth, Scotland, it is a part of the wider Scone Estates portfolio.

Working closely with our Sales & Marketing Manager to deliver bespoke marketing campaigns to drive customer engagement and sales you will plan and coordinate a schedule of activity across a range of platforms to expand our social media reach and drive online audiences, sales and footfall.

If you have a talent for developing engaging, creative and innovative content for our calendar of social media posts and newsletters and can act as a brand ambassador for the Estate, delivering a consistent brand message across the business this could be your perfect job.

About You

You will be creative and innovative and keep abreast with emerging trends and developments. Equally capable of providing detailed performance analysis to influence future campaigns, you will align and manage bespoke campaigns across all our social media channels. As a strong and detailed planner, you will be responsible for ensuring our channels have a regular supply of quality content aligned to our key messages, events and local community strategies. You will be someone who understands the importance of communicating in the correct tone for our audiences, have an eye for detail and ensure content is consistently within our brand guidelines.

You must be highly organised and able to manage various tasks simultaneously, with exceptional attention to detail. Interest and experience of graphic design is desirable as you will be responsible for shooting and editing smartphone video and photography to support content creation. Additional tasks will include website updates, blog creation and responding to media inquiries.

Salary commensurate with experience.

Application Deadline: Wednesday 31/05/2023